While web developers deal mainly with writing code, website designers are tasked with the function of how to make that code look visually appealing to the eye.
Many potential website owners are misled into making the wrong assumption that a development team is good simply because they have wonderful designers and “pretty” websites. Though both are need to create a high-quality website, the two are very different roles that have relatively little overlap.
While it’s “what’s under the hood that counts,” a perfectly programmed site that looks terrible will generally not work well in the marketplace.
Website design is an essential step of the overall web development process. Most people judge the quality of your site and, in as much, your professionalism by the look and feel of your site, not by how clean the underlying code may be.
Fortunately, Green Crescent has a first-rate team of designers and can create attractive designs for your site. On the other hand, if you want to get a design done someplace else and bring it to us, not a problem. We can work with any designer!
The place where design and programming intersect is called “theming” or sometime “templating.” We consider it a design function, but it could well be considered a development function.
Theming is the process of converting a visual design from a format such as Photoshop or Illustrator into code.
Theming is a high-skill affair requiring the “themer” to have expert knowledge of CSS and intimate knowledge of how the template engine and various system “hooks” work in order to make the visual work in harmony with a website’s functionality.
Drupal has an elegant and powerful approach to theming, but extensive experience is required to do it properly.
Green Crescent is expert in website design and Drupal theming and stands ready to create an attractive, professional look for your website.